XEQN 740 AM in Torreón: Radio at the Heart of the Comarca Lagunera
XEQN, 740 AM, Torreón, Coahuila, Mexico, is part of the radio history of a region known for its strong identity, economic energy, and wide semi-desert landscapes. Based in the city of Torreón, the station belongs to an area where urban life, agriculture, industry, and northern Mexican traditions come together.
Torreón is one of the main cities of the Comarca Lagunera, a metropolitan region that also includes Gómez Palacio and Lerdo in the neighboring state of Durango. Located on the edge of the Chihuahuan Desert, the city is shaped by a dry climate, intense sunlight, and a history connected to farming, trade, and industry. Its heritage, markets, cultural spaces, and lively daily rhythm give the region a warm and authentic character.
Listening to XEQN 740 AM in Torreón means discovering a station that forms part of the local media landscape and helps connect communities across Coahuila. AM radio continues to hold a special place in Mexico, offering a way to follow regional life, general-interest topics, local culture, and community content, depending on the station’s programming.
For listeners in Torreón, the Comarca Lagunera, and surrounding areas, XEQN 740 AM is a familiar sound associated with local connection and collective memory. For anyone interested in Mexican radio, the station also provides an introduction to a modern, active city that remains deeply connected to its roots. XEQN, 740 AM, Torreón, Coahuila, Mexico: a frequency reflecting the distinctive character of northern Mexico.
